Food & Beverage Manager - Avenues Store

Job description

A day in your life with us :

• Ensure food safety as the number one priority.
• Take an active part in creating the IKEA store business plan and use the country business plan, based on Growing IKEA together and IKEA Food Direction and Strategy, as input.
• Work with your team to develop and implement a clear IKEA Food action plan which is followed up regularly.
• Responsible for implementing the range matrix (global and national) to secure a strong IKEA Food range identity that distinguishes the IKEA store from our competitors on the market.
• Co-operate with the Communication & Interior Design (Comm&In) department and the Commercial Activity Leader / Local Marketing by actively contributing to and supporting all marketing and in-store activities. We do this by integrating the Swedish celebrations and yearly focus area into the stores Commercial Calendar, including the activity range and communication packages.
• Make the IKEA food range available at the lowest total cost by, for example, driving volume according to commercial priorities.
• Ensure proper planning and implementation of range changes in a simple and cost-conscious way.
• Work to maximise commerciality to grow sales as well as the conversion rate and increase profitability according to the goals.
• Utilise everyday commercial opportunities to attract store visitors and keep the chairs warm.
• Ensure we use the IKEA Restaurant & Café to initiate various activities that inspire and surprise our guests through engagement, learning and participation.
• Have in-depth knowledge of the competition on the local market allowing to support the IKEA store in being the leader in life at home.
• Avoid food waste and shortages.
• Secure the store is always in shape as new in terms of conceptual and commercial standards and with the necessary capacity for growth.
• Create awareness of IKEA Food as the most important in-store marketing tool for maximising the IKEA stores sales potential.

Qualification